Jake Madoff discusses the strategic importance of diversifying marketing efforts away from a sole reliance on Amazon to build direct customer relationships.
Jake Madoff discusses the strategic importance of diversifying marketing efforts away from a sole reliance on Amazon to build direct customer relationships.
Explores why brands see diminishing returns on media spend and how channel diversification into Amazon and wholesale acts as a primary solution.
AquaSonic’s CEO shares how they transitioned from a DTC-only model to a multi-channel powerhouse by meeting customers across various platforms.