Emily Smith of Lafayette 148 discusses transitioning a 28-year-old luxury brand toward a DTC-first mindset through owned stores and direct brand representation.
Emily Smith of Lafayette 148 discusses transitioning a 28-year-old luxury brand toward a DTC-first mindset through owned stores and direct brand representation.
LA stylist Karla Welch discusses building a DTC period underwear brand that prioritizes affordability and social mission while disrupting a legacy category.
Founder Jordan Wilkes explores the growth of Stride, a sustainable DTC fashion store, including website optimization tips and ethical manufacturing.