Digital Media Investment

Top 3 podcast episodes answering this question on AskThePods · digital media investment strategy.

Answer

Explores the massive $1.3 trillion value of commerce media and how it is reshaping the digital advertising landscape through better attribution and ROI.

Source: Analyzing Commerce Media’s $1.3 Trillion Value on Retail Remix.

Top episodes

  1. 1. Analyzing Commerce Media’s $1.3 Trillion Value

    Retail Remix

    Explores the massive $1.3 trillion value of commerce media and how it is reshaping the digital advertising landscape through better attribution and ROI.

  2. 2. LIVE at Shoptalk Spring: Retail Media Confessions, Hype Cycles, and the Creator Reckoning

    Future Commerce

    Live from Shoptalk, experts discuss the surge in retail media investments and how brands navigate the hype cycles of digital commerce technology.

  3. 3. How Kroger's Vitacost Brand Uses Data to Improve its Digital Marketing Efforts

    Total Retail Talks

    Features Kroger's head of digital marketing discussing data-driven decisions on where to invest digital marketing budgets across various channels.

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