CMO Radhika Duggal explains how to build and use customer personas to drive design and marketing strategies for high-growth brands.
CMO Radhika Duggal explains how to build and use customer personas to drive design and marketing strategies for high-growth brands.
Learn essential auditing strategies for Amazon listings by deeply understanding your audience's preferences and purchasing motivations.
This episode covers building detailed fictional representations of ideal customers (buyer personas) to guide marketing efforts for struggling stores.