Customer Lifecycle Management

Top 3 podcast episodes answering this question on AskThePods · optimizing the customer lifecycle.

Answer

Jordan Gordon discusses how to track lifecycle metrics beyond just revenue, focusing on sustainable growth and long-term customer retention.

Source: Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast on DTC Podcast.

Top episodes

  1. 1. Ep 484: How to Track Lifecycle Metrics, Not Just Revenue with Jordan Gordon from Pilothouse and The World's Best Email and Retention Podcast

    DTC Podcast

    Jordan Gordon discusses how to track lifecycle metrics beyond just revenue, focusing on sustainable growth and long-term customer retention.

  2. 2. How to Harness the Customer Lifecycle With Adam Butt

    Up Arrow Podcast

    Adam Butt, CEO of UN/COMMON, explains how to harness the customer lifecycle for international brands like Liquid Death and Rare Beauty.

  3. 3. EP 64: What we learned from 41 billion emails sent in 2025

    Send It!

    A deep dive into 2025 ecommerce data from Omnisend, highlighting the role of lifecycle marketing and automated engagement in driving revenue.

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