Customer Discovery Journey

Answer

Focuses on optimizing the early stages of the customer journey, specifically the discovery phase, to improve overall marketing performance.

Source: 322. Fix This One Thing to Make Everything Else in Your Marketing Work Better on eCommerce Badassery.

Top episodes

1. 1. 322. Fix This One Thing to Make Everything Else in Your Marketing Work Better

   eCommerce Badassery

   Focuses on optimizing the early stages of the customer journey, specifically the discovery phase, to improve overall marketing performance.

2. 2. EP3: The BEST BFCM eCom Email & SMS Strategies You're NOT Using

   Send It!

   Discusses optimizing email and SMS across the customer journey, focusing on the transition from awareness to conversion.

3. 3. #602 - Amazon Customer Loyalty Analytics & Business Planner

   Serious Sellers Podcast

   Covers Amazon's new customer loyalty analytics and journey dashboard to help brands understand the entire shopping journey.

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