Customer Data Platforms (Cdp)

Answer

Deep dive into the functionality and strategic importance of Customer Data Platforms (CDPs) for brands.

Source: What does a CDP do? Provide Real Time Relevance at Scale (feat. Josh Francia, CGO of Blueshift and Houman Akhavan, CMO of Carparts.com) on Future Commerce.

Top episodes

1. 1. What does a CDP do? Provide Real Time Relevance at Scale (feat. Josh Francia, CGO of Blueshift and Houman Akhavan, CMO of Carparts.com)

   Future Commerce

   Deep dive into the functionality and strategic importance of Customer Data Platforms (CDPs) for brands.

2. 2. EP 12: The Year in Email: 2024 Recap and 10 Bold Predictions for 2025

   Send It!

   A 2025 outlook on email marketing where CDPs are highlighted as a critical tool for future-proofing consumer data strategies.

3. 3. Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization

   DTC Podcast

   Yotpo CEO Tomer Tagrin discusses building a retention-focused business using data and CDP technology.

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