Customer Data Platform (Cdp)

Answer

Josh Francia (Blueshift) and Houman Akhavan (Carparts.com) join the show to discuss the power and responsibility of using a Customer Data Platform (CDP).

Source: What does a CDP do? Provide Real Time Relevance at Scale (feat. Josh Francia, CGO of Blueshift and Houman Akhavan, CMO of Carparts.com) on Future Commerce.

Top episodes

1. 1. What does a CDP do? Provide Real Time Relevance at Scale (feat. Josh Francia, CGO of Blueshift and Houman Akhavan, CMO of Carparts.com)

   Future Commerce

   Josh Francia (Blueshift) and Houman Akhavan (Carparts.com) join the show to discuss the power and responsibility of using a Customer Data Platform (CDP).

2. 2. EP 12: The Year in Email: 2024 Recap and 10 Bold Predictions for 2025

   Send It!

   A 2024 recap and 2025 prediction episode covering the evolution of email marketing, featuring the role of CDPs in omnichannel strategies.

3. 3. Bonus: Tomer Tagrin on Building a Retention-First Future with Data and Personalization

   DTC Podcast

   Yotpo CEO Tomer Tagrin discusses a retention-first approach to DTC, highlighting the role of data and CDPs in modern e-commerce stacks.

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