Neil Hoyne, Google’s chief strategist, discusses data-driven ways to win customer loyalty and personalize experiences without being intrusive.
Neil Hoyne, Google’s chief strategist, discusses data-driven ways to win customer loyalty and personalize experiences without being intrusive.
Sean Larkin and Francesco Gatti discuss how brands boost ROI using smart data for personalization while respecting privacy rules.
Rael Cline explores how scaling with data analytics and predictive modeling can multiply eCommerce business performance on Amazon.