Explores the deep connection between acquisition and retention, arguing that Shopify brands often struggle with churn because of poor initial acquisition strategies.
Explores the deep connection between acquisition and retention, arguing that Shopify brands often struggle with churn because of poor initial acquisition strategies.
A deep dive into starting a retention agency and the balance between acquisition and retention marketing for high-growth brands like AG1 and Caraway.
Provides a practical framework for profitable commerce in 2026, focusing on how retention systems offset rising acquisition costs and climbing CAC.