Part of a series on landing pages, this episode breaks down why users bounce and how to optimize mobile product pages to retain traffic and increase sales.
Part of a series on landing pages, this episode breaks down why users bounce and how to optimize mobile product pages to retain traffic and increase sales.
Ian and Mark Hammersley revisit bounce rate in 2025, discussing why the metric is misunderstood, how technology affects its measurement, and when it is critical.
Learn how AI assistants improve the shopping journey and reduce bounce rates on product pages by addressing customer queries and enhancing discovery.