The founder of Waterboy explains how they built a thriving brand with only $700 by focusing on strategic bootstrapping and prelaunch interest.
The founder of Waterboy explains how they built a thriving brand with only $700 by focusing on strategic bootstrapping and prelaunch interest.
Dr. Stephanie Schull discusses taking a medical product to market using personal funds and guerrilla marketing strategies.
Karl Hughes dives into the nitty-gritty of bootstrapping a productized service in a niche market and the concept of a launchpad business.