Audio Advertising

Answer

Analysts discuss why podcasts will surpass music in importance for digital audio marketers by 2026 and explore overall audio marketing trends.

Source: The Great BTN Bake (Take) Off — Forecast Trends for 2026: Podcasts Beat Music for Marketers and FAST Fuels AVOD | Behind the Numbers on Behind the Numbers: an EMARKETER Podcast.

Top episodes

1. 1. The Great BTN Bake (Take) Off — Forecast Trends for 2026: Podcasts Beat Music for Marketers and FAST Fuels AVOD | Behind the Numbers

   Behind the Numbers: an EMARKETER Podcast

   Analysts discuss why podcasts will surpass music in importance for digital audio marketers by 2026 and explore overall audio marketing trends.

2. 2. Spotify the Lifestyle App? Can Badges Fix Spotify's AI Issue? 3 Big Questions for Spotify | Behind the Numbers

   Behind the Numbers: an EMARKETER Podcast

   Explores Spotify's current challenges, including stalling ad revenue, AI-generated content 'slop,' and the impact of ads on the audio user experience.

3. 3. What Will Spotify Do About AI Slop? Will Podcasts Catch On in Living Rooms? And More — The 3 Big Questions for Spotify | Behind the Numbers

   Behind the Numbers: an EMARKETER Podcast

   Analyzes Spotify's future, focusing on advertising technology, first-party data in ads, and the transition between ad-supported and subscription models.

← Search again on AskThePods