Covers the major Amazon update allowing sellers to email customers for holiday deals, plus strategies for list segmentation and content.
Covers the major Amazon update allowing sellers to email customers for holiday deals, plus strategies for list segmentation and content.
Steven Pope joins the show to discuss ranking strategies for Amazon, including the use of email marketing and external traffic to boost visibility.
Discusses steps to build an off-Amazon audience and drive external traffic using product inserts and email marketing platforms.