Explores Meta performance and Shopify’s AI features like Sidekick, alongside DTC marketing Q&A.
Explores Meta performance and Shopify’s AI features like Sidekick, alongside DTC marketing Q&A.
Covers OpenAI/ChatGPT shopping integrations with Shopify and balancing SMS/Email marketing.
A deep dive into YouTube ads, organic growth, and the use of AI-powered marketing mix models for budget optimization.