Jeromy Sonne explains the landscape of ad fraud, covering bot impressions, scams, and money laundering, while providing advice on protecting advertising investments.
Jeromy Sonne explains the landscape of ad fraud, covering bot impressions, scams, and money laundering, while providing advice on protecting advertising investments.
Obvi co-founder Ashvin Melwani discusses fixing 'pixel poisoning' on Meta and recovering ad performance after technical interference.
Explores the ethical side of advertising, focusing on brand safety and the risks of ad spend appearing alongside misinformation and hateful content.