In this 7-minute episode, Tickets.com CEO Joe Choti details how the company is integrating NFC contactless ticketing solutions for iPhone and Apple Watch users at live events. He discusses the shift towards mobile ticketing and how this technology enhances the event experience, offering valuable insights for retailers considering similar contactless solutions.
Key takeaways
Mobile ticketing, particularly NFC-based solutions for Apple devices, indicates a broader shift in consumer expectation for seamless, contactless experiences in retail.
Consider integrating NFC technology to streamline customer entry or checkout processes, reducing friction and improving efficiency.
Leverage mobile wallet integrations (Apple Pay/Wallet) for tickets, loyalty programs, or payments to align with consumer preferences for convenience.
Attend industry events like the National Retail Federation's Big Show to identify emerging retail technologies and trends, such as advanced ticketing solutions.
Investigate how a mobile-first approach to customer interactions, beyond just payments, can enhance overall brand experience and operational efficiency.
In episode 136 of Total Retail Talks, Joe Choti, president and CEO of Tickets.com, an online seller of event ticketing technologies, solutions and services for thousands of top arts, entertainment and sports organizations, discusses how the company is integrating NFC contactless ticketing solutions for iPhone and Apple Watch users at live events. Choti was interviewed earlier…
What does this episode say about retail & omnichannel?
Mobile ticketing, particularly NFC-based solutions for Apple devices, indicates a broader shift in consumer expectation for seamless, contactless experiences in retail.
What does this episode say about ai & automation?
Consider integrating NFC technology to streamline customer entry or checkout processes, reducing friction and improving efficiency.
What does this episode say about retail & omnichannel?
Leverage mobile wallet integrations (Apple Pay/Wallet) for tickets, loyalty programs, or payments to align with consumer preferences for convenience.
What does this episode say about retail & omnichannel?
Attend industry events like the National Retail Federation's Big Show to identify emerging retail technologies and trends, such as advanced ticketing solutions.
What does this episode say about retail & omnichannel?
Investigate how a mobile-first approach to customer interactions, beyond just payments, can enhance overall brand experience and operational efficiency.
