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Seasonal Hiring Key to Lorna Jane's Holiday Strategy

Total Retail Talks · with Jennifer Farrelly · November 30, 2015 · 9 min

Summary

This episode highlights Lorna Jane's approach to seasonal hiring to manage increased demand during the holiday shopping season. It emphasizes the importance of strategic staffing for both in-store and distribution center operations to ensure a seamless customer experience and efficient fulfillment during peak retail periods.

Key takeaways

Themes

retail & omnichannelsupply chain & operationsfounder & leadership

Topics covered

seasonal hiringholiday retail strategystaffing for peak seasondistribution center operationsin-store staffinghuman resources in retail

Episode description

In episode 14 of Total Retail Talks, we feature a conversation with Jennifer Farrelly, director of human resources at Lorna Jane, a women's activewear brand. With the holiday shopping season quickly approaching, retailers’ stores and websites will begin to see an uptick in traffic. To help accommodate this increase in demand, many companies hire extra…

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Frequently asked about this episode

What does this episode say about retail & omnichannel?
Implement a proactive seasonal hiring strategy for both in-store and distribution center roles to scale operations for peak seasons.
What does this episode say about supply chain & operations?
Focus on attracting and training temporary staff efficiently to maintain service quality and operational flow during high-demand periods.
What does this episode say about founder & leadership?
Leverage seasonal hiring to not only meet demand but also to identify potential long-term talent for future growth.
What does this episode say about retail & omnichannel?
Analyze past seasonal performance and anticipate future traffic upticks to optimize staffing levels across all retail touchpoints.

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