AskThePods › Honest Ecommerce › Owning Your Niche with Integrity | Kris Kaiser & Stephen McCaul | Noise EngineeringSummary This episode provides a compelling look into Noise Engineering
Key takeaways Leverage industry connections to solve manufacturing Embrace a collaborative approach within a niche Prioritize in-person interactions at trade shows for Develop comprehensive, educational content to attract Explore expanding into software versions of hardware Themes founder & leadership product & merchandising brand & content
Topics covered Episode description On this episode of Honest Ecommerce, we have Kris Kaiser and Stephen McCaul. Kris and Stephen are co-founders of Noise Engineering, a boutique musical instrument firm dedicated to making tools for any artist. We talk about turning a hobby into a business, educational content as top-of-funnel strategy, balancing innovation and costs, and so much more!
Related episodes Frequently asked about this episode What does this episode say about founder & leadership? Leverage industry connections to solve manufacturing What does this episode say about product & merchandising? Embrace a collaborative approach within a niche What does this episode say about brand & content? Prioritize in-person interactions at trade shows for What does this episode say about founder & leadership? Develop comprehensive, educational content to attract What does this episode say about founder & leadership? Explore expanding into software versions of hardware Listen Listen on Spotify Listen on Apple Podcasts Show website
