Lionel Trains Chugging Into E-Commerce Prosperity

Total Retail Talks · October 26, 2015 · 7 min

Summary

Lionel, the iconic model train maker, recently launched two e-commerce websites — Lionel Trains, Lionel Racing — on NetSuite's SuiteCommerce platform. In episode nine of Total Retail Talks, Rick Gemereth, chief information officer and senior vice president of Lionel NASCAR Collectables, discusses the benefits of being on a cloud-based e-commerce platform and how it's impacted…

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