How to Build a Mobile First Ecommerce Site | Nick Raushenbush | Shogun
Honest Ecommerce · with Nick Raushenbush · February 11, 2019 · 35 min
Summary
This episode emphasizes the critical shift to a mobile-first mindset for ecommerce businesses. Nick Raushenbush, co-founder of Shogun, shares how prioritizing mobile design and user experience is no longer optional but essential for capturing the majority of online sales and improving conversion rates. Merchants will learn why designing for the smallest screen first leads to a more effective and profitable online store.
Key takeaways
Design your website for mobile first, then adapt for desktop, as most ecommerce sales now occur on mobile devices.
Utilize page builders like Shogun to easily create and optimize mobile-responsive pages without extensive coding knowledge.
Continuously test and analyze your mobile site performance using tools like BrowserStack, FullStory, Hotjar, UserTesting, Lookback, Think with Google, and Pingdom.
Prioritize fast loading times and optimized images for mobile users to reduce bounce rates and improve user experience.
Regularly gather user feedback and iterate on your mobile design to meet evolving customer expectations and improve conversion paths.
On this podcast, we talk about the differences between mobile and desktop website, why you should consider over header navigation, the importance of testing your website on multiple devices, and so much more!
What does this episode say about conversion & cro?
Design your website for mobile first, then adapt for desktop, as most ecommerce sales now occur on mobile devices.
What does this episode say about shopify & ecommerce platforms?
Utilize page builders like Shogun to easily create and optimize mobile-responsive pages without extensive coding knowledge.
What does this episode say about dtc strategy?
Continuously test and analyze your mobile site performance using tools like BrowserStack, FullStory, Hotjar, UserTesting, Lookback, Think with Google, and Pingdom.
What does this episode say about conversion & cro?
Prioritize fast loading times and optimized images for mobile users to reduce bounce rates and improve user experience.
What does this episode say about conversion & cro?
Regularly gather user feedback and iterate on your mobile design to meet evolving customer expectations and improve conversion paths.
