Subscribe to DTC Newsletter - https://dtcnews.link/signup Get ready to relax and unwind, cause this week's poddy features Lee Veldkamp, Co-Founder and CEO of Simply Earth, an essential oils subscription company that aims to teach people about the benefits of essential oils so that they can live a toxin-free life. Lee breaks down the importance of adding value to subscription boxes and the massive role education plays in the customer journey. Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video