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A wise meme once said 💁🏻♂️ "It's Free Real Estate."
I don't think they were talking about email marketing, but they could have been.
Pilothouse has been building our team for the past few months, sniping expert @Julien Normand to lead the charge. We're now trailblazing with several of our brands on the ecommerce and lead generation side.
Today we dove deep with @pilothouse head of email @Julien Normand on email for ecommerce AND lead gen, with in-house lead gen expert @Brett Turner
📧Julien’s basic ecom email philosophy strategy
📧Building education into your email flow 30-40% promo 60-40% educational
📧We see brands using soft CTA to just get the email
📧It’s ok to give an offer right away in email,
