Ep 208: Greasy Affiliate SEO with Connor Meakin from Bluebird Provisions Bone Broth
DTC Podcast · with Connor Meakin · June 6, 2022 · 38 min
Summary
This episode uncovers the "greasy" SEO playbook used by Bluebird Provisions to consistently attract over 50,000 monthly organic visitors. It provides actionable strategies for DTC brands to reduce paid ad reliance, build domain authority, and implement tactics like the "skyscraper technique" to dominate search rankings. Essential listening for any ecommerce operator aiming for sustainable organic growth.
Key takeaways
Implement the 'skyscraper technique' by identifying top-performing content, improving upon it, and then proactively promoting your superior version to earn backlinks and higher search rankings.
Utilize "greasy" but effective backlink strategies, which may include unconventional outreach or content partnerships, to rapidly boost page rank and domain authority.
Prioritize building a robust organic traffic foundation to mitigate rising paid acquisition costs and establish a more sustainable, long-term customer acquisition channel.
Develop a comprehensive content strategy that not only targets high-volume keywords but also establishes topical authority, signaling to search engines that your brand is a knowledgeable source.
Actively seek out opportunities for affiliate partnerships that can drive both traffic and valuable backlinks, contributing to overall SEO strength.
Subscribe to DTC Newsletter - https://dtcnews.link/signup Hello and welcome to DTC Podcast, I’m Eric Dyck
Today we’re getting Greasy with Connor Meakin from Bluebird provisions diving deep on the SEO strategy he’s used to scale to over 50K monthly unique visitors over the past two years.
https://bluebirdprovisions.co
This episode contains Connors’ SEO Playbook, including his skyscraper strategy, as well as several high value, slightly greasy, tactics for increasing page rank, backlinks and domain authority that not a lot of people know about.
We know that in today’s traffic environment, a healthy base of organic visitors is essential, so make sure to listen to this one to the end… Subscribe to DTC Newsletter - https://dtcnews.link/signup
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Implement the 'skyscraper technique' by identifying top-performing content, improving upon it, and then proactively promoting your superior version to earn backlinks and higher search rankings.
What does this episode say about dtc strategy?
Utilize "greasy" but effective backlink strategies, which may include unconventional outreach or content partnerships, to rapidly boost page rank and domain authority.
What does this episode say about brand & content?
Prioritize building a robust organic traffic foundation to mitigate rising paid acquisition costs and establish a more sustainable, long-term customer acquisition channel.
What does this episode say about organic & seo?
Develop a comprehensive content strategy that not only targets high-volume keywords but also establishes topical authority, signaling to search engines that your brand is a knowledgeable source.
What does this episode say about organic & seo?
Actively seek out opportunities for affiliate partnerships that can drive both traffic and valuable backlinks, contributing to overall SEO strength.
