Mike catches up with PostPilot's Drew Sanocki to talk about spotting opportunities in business, the bullishness of SaaS, and the efficacy of real mail in today's environment. Ever since I attended eCommerceFuel Live five or six years ago, I've always admired Drew Sanocki for his knowledge and experience in the business. Drew is the founder and executive chairman of PostPilot, a service that aims to help businesses grow through direct mail by creating personalized postcard campaigns. In this episode, Drew and I discuss some of the milestones in our ecommerce journey, the gold mine that is SaaS, and how direct mail is the way to go these days. Audio Timestamps: Intro - 0:00 Mike and Dave's New Business - 1:08 How Mike met Drew - 4:05 Mike's approach to buying an ecommerce business - 6:08 Drew's thoughts on the current business landscape - 12:40 Seeing an opportunity and grabbing it - 15:41 Advantages of venturing into SaaS - 19:24 Growing a SaaS company - 24:12 <li style="font-weight: 400;"