Data at the Core of Walgreens’ Pricing Strategy

Total Retail Talks · February 12, 2018 · 13 min

Summary

In episode 130 of Total Retail Talks, recorded last month at the National Retail Federation's Big Show in New York City, Luke Rauch, senior director, U.S. insights, Walgreens, talks about how the pharmacy retailer leverages data (customer, competitor, product, third party) when making pricing decisions.

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