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Boxed's B2B Head on Selling to Businesses, Leadership, and Hiring Best Practices

Total Retail Talks · with Neel Madhvani · April 30, 2018 · 17 min

Summary

Neel Madhvani, Head of B2B and Spirits at Boxed, shares insights into developing a successful B2B strategy for retailers. This episode is a must-listen for businesses looking to expand their sales channels by targeting other businesses, offering best practices for implementation and growth.

Key takeaways

Themes

retail & omnichannelfounder & leadership

Topics covered

b2b strategywholesale retailb2b sales channelsleadership in retailhiring best practices

Episode description

In episode 142 of Total Retail Talks, Total Retail's Editor-in-Chief Melissa Campanelli interviews Neel Madhvani, head of B2B and spirits at Boxed, the online, membership-free wholesale retailer that offers direct delivery of bulk-sized packages. The interview covers a wide range of topics, including Boxed's B-to-B strategy; best practices and advice for retailers interested in adding a B-to-B channel;…

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Frequently asked about this episode

What does this episode say about retail & omnichannel?
Consider adding a B2B channel to your retail business for expanded reach and revenue, leveraging your existing infrastructure for new customer segments.
What does this episode say about founder & leadership?
Focus on leadership skills such as adaptability and fostering a positive team environment, which are critical for navigating the evolving retail landscape.
What does this episode say about retail & omnichannel?
Implement robust hiring best practices to attract and retain top talent, ensuring your team can support both B2C and B2B initiatives effectively.
What does this episode say about retail & omnichannel?
Analyze current retail trends to identify opportunities for B2B expansion, tailoring your offerings to meet the specific needs of business clients.

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