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Bonus: The Consumer Trends that Will Dominate 2021 with Attest's Jeremy King

DTC Podcast · with Jeremy King · June 24, 2021 · 43 min

Summary

This episode dives into Attest's D2C Digest research, offering data-backed insights into consumer behavior shifts and spending patterns that will define 2021 for DTC brands. It's a must-listen for ecommerce operators looking to understand evolving consumer expectations and adapt their strategies for success in a post-pandemic landscape.

Key takeaways

Themes

dtc strategybrand & contentanalytics & attributioncustomer retention

Topics covered

consumer behavior shiftsd2c digest researchonline shopper sentimentbrand authenticitycustomer loyaltyproduct offering refinementmarketing message tailoringomnichannel retail strategiespandemic impact on spending

Episode description

Subscribe to DTC Newsletter - https://dtcnews.link/signup Special guest Attest CEO Jeremy King joins us on the pod to discuss the findings of D2C Digest, their research product based on the thoughts and opinions of 1000s of US online shoppers. This podcast contains data-backed research on the consumer trends and business stories that will define 2021 for smart brands. A must listen! Subscribe to DTC Newsletter - https://dtcnews.link/signup Advertise on DTC - https://dtcnews.link/advertise Work with Pilothouse - https://dtcnews.link/pilothouse Follow us on Instagram & Twitter - @dtcnewsletter Watch this interview on YouTube - https://dtcnews.link/video

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Frequently asked about this episode

What does this episode say about dtc strategy?
Analyze Attest's D2C Digest to understand quantitative shifts in US online shopper sentiment and spending habits for 2021 planning.
What does this episode say about brand & content?
Prioritize building brand authenticity and trust, as the research highlights their growing importance in fostering customer loyalty for DTC brands.
What does this episode say about analytics & attribution?
Leverage consumer insights to specifically refine product offerings and tailor marketing messages, ensuring they resonate with evolving customer expectations.
What does this episode say about customer retention?
Invest in understanding the psychological and cultural factors influencing purchasing decisions to optimize customer journey mapping and personalization efforts.
What does this episode say about dtc strategy?
Develop omnichannel retail strategies that cater to new consumer behaviors driven by the pandemic, creating seamless online and offline experiences.

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