A Look at the Retail Payment Landscape With PayPal
Total Retail Talks · with PayPal Representative (unnamed) · October 17, 2016 · 12 min
Summary
This episode, featuring PayPal, provides an unfortunately generic and high-level overview of the retail payment landscape. While it touches on the importance of evolving with digital trends, it lacks specific strategies or actionable advice that ecommerce operators can implement today. The content is broad and mostly historical, offering little in the way of forward-looking insight for competitive advantage.
Key takeaways
The general shift towards digital payments was acknowledged, highlighting the need for retailers to adapt their payment infrastructure.
The discussion underscored the ongoing evolution of payments, implying that retailers should continuously monitor new payment technologies.
While not explicit, the presence of PayPal suggests a focus on established digital payment solutions rather than emerging innovative methods.
The payment landscape for online and offline retailers is getting wider and deeper every day. To discuss some key payment trends taking place within the retail industry, Elina Vilk, head of marketing, enterprise solutions, PayPal, joined us on episode 57, of Total Retail Talks, sponsored by Synchrony Financial. Vilk discusses the mobile payment landscape, how data…