This episode of the Serious Sellers Podcast recaps Helium 10's latest tool launches and updates for July, focusing on how Amazon sellers of all levels can leverage them. It introduces Market Tracker 360 for enterprise-level advanced analytics and highlights improvements to the Xray and Listing Analyzer tools for competitive keyword and listing analysis. The episode emphasizes practical applications to help sellers optimize their Amazon strategies.
Key takeaways
Market Tracker 360 provides advanced historical sales data and brand analysis for enterprise-level Amazon sellers, allowing deep dives into niche dominance and trending products. (Small sellers likely won't need this).
Utilize the Xray Chrome Extension to quickly estimate sales and identify keyword usage in competitor titles on Amazon search results pages.
Run Listing Analyzer on multiple ASINs (not just one) to get a holistic view of competitor listing quality, origin, review counts, listing age, revenue, and top-ranking keywords.
Leverage Listing Analyzer's 'Media Comparison' feature to directly compare product images and videos of multiple competitors, identifying visual content strengths and weaknesses.
Explore 'Xray Keywords' (within the Xray tool) to find new keyword research opportunities directly on Amazon product pages, allowing you to see what keywords a product ranks for organically.
Optimize bids in Adtomic using the improved bid suggestion settings to enhance PPC campaign performance based on sales and traffic data.
Monitor business reports funnel widgets for sales and traffic conversion data to identify where customers are dropping off in the sales process.
Engage with the Helium 10 Members Facebook Group for daily education and content, staying updated on platform features and seller strategies.
In this episode, Bradley goes over all the latest updates with Helium 10 and how you can use it to make you or save you thousands of dollars on Amazon. How cool is that?
What does this episode say about amazon & marketplaces?
Market Tracker 360 provides advanced historical sales data and brand analysis for enterprise-level Amazon sellers, allowing deep dives into niche dominance and trending products. (Small sellers likely won't need this).
What does this episode say about analytics & attribution?
Utilize the Xray Chrome Extension to quickly estimate sales and identify keyword usage in competitor titles on Amazon search results pages.
What does this episode say about ai & automation?
Run Listing Analyzer on multiple ASINs (not just one) to get a holistic view of competitor listing quality, origin, review counts, listing age, revenue, and top-ranking keywords.
What does this episode say about product & merchandising?
Leverage Listing Analyzer's 'Media Comparison' feature to directly compare product images and videos of multiple competitors, identifying visual content strengths and weaknesses.
What does this episode say about amazon & marketplaces?
Explore 'Xray Keywords' (within the Xray tool) to find new keyword research opportunities directly on Amazon product pages, allowing you to see what keywords a product ranks for organically.
