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#374 - Get Listing Feedback Before You Even Have A Listing?

Serious Sellers Podcast · with Emma Schermer Tamir and Rich Goldstein · August 30, 2022 · 39 min

Summary

This episode offers practical advice for Amazon sellers on how to maximize their experience at industry events, emphasizing networking strategies and the protection of intellectual property. It also delves into optimizing product listings and A+ content for improved visibility and conversion, especially heading into Q4. This is crucial for sellers looking to enhance their brand presence and safeguard their products on the Amazon marketplace.

Key takeaways

Themes

amazon & marketplacesorganic & seofounder & leadershipbrand & content

Topics covered

amazon seller eventsnetworking strategiesintellectual propertytrademarkslisting optimizationa+ content seoq4 preparationkeyword research

Episode description

In this episode, we welcome back Justin Chen of PickFu to talk about how you can create epic listings with the help of crowd-sourced insights and data.

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Frequently asked about this episode

What does this episode say about amazon & marketplaces?
Prioritize networking at events by initiating conversations, even when uncomfortable, as the connections made can be invaluable for business growth. Don't be a 'wallflower.'
What does this episode say about organic & seo?
Create a dedicated follow-up list on your phone during events to jot down contacts and specific action items. This ensures you remember and act on conversations, fostering valuable relationships.
What does this episode say about founder & leadership?
Utilize A+ content not just for aesthetics but for strategic keyword inclusion in descriptions and alt-text to boost SEO and product discoverability on Amazon.
What does this episode say about brand & content?
Consider the "giftability" of your products as part of your Q4 strategy, aligning your listings and marketing to capitalize on holiday shopping behaviors.
What does this episode say about amazon & marketplaces?
Apply for trademarks early in your product development cycle to protect your brand and intellectual property on Amazon and other marketplaces.

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