Stairway to CEO artwork

Stairway to CEO

Entrepreneurship

About Stairway to CEO

Stairway to CEO is a masterclass in entrepreneurship, offering deep dives into the journeys of founders who have successfully built and scaled CPG and hardware startups. This podcast is essential listening for Shopify merchants and DTC operators looking to navigate the complexities of product development, fundraising, and market disruption. Learn how to challenge norms and innovate in established markets, as exemplified by Ben Lewis of Little Spoon, who disrupted the baby food industry and raised $90 million by solving complex manufacturing problems [1]. Discover the intricacies of launching physical products and refining go-to-market strategies from Courtney Toll, Co-Founder and CEO of Nori, who shares her experience navigating hardware innovation and fundraising during challenging times [2]. The Stairway to CEO podcast also delves into the critical role of co-founder relationships and building transparent customer connections, insights brought to light by Jake Karls of Mid-Day Squares, who details their unique approach to scaling in the competitive CPG market [3]. Each episode provides actionable intelligence for overcoming startup challenges and achieving significant growth. Dive into the full episode list below for more strategic insights.

  1. Baby Steps to Big Bucks with Ben Lewis, Founder and CEO of Little Spoon
  2. Wrinkles and Wins with Courtney Toll, Co-Founder and CEO of Nori
  3. Making it Rain, One Square at a Time with Jake Karls, Co-Founder and Chief Rainmaker of Mid-Day Squares

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