Zero-Party Data

Answer

An exploration of why zero-party data is the key for eCommerce brands to thrive in 2025 amidst rising acquisition costs.

Source: 325. The Goldmine You're Sitting On: How Zero Party Data Can Transform Your eCommerce Strategy on eCommerce Badassery.

Top episodes

1. 1. 325. The Goldmine You're Sitting On: How Zero Party Data Can Transform Your eCommerce Strategy

   eCommerce Badassery

   An exploration of why zero-party data is the key for eCommerce brands to thrive in 2025 amidst rising acquisition costs.

2. 2. Why Customer Surveys Are The Secret Weapon For Shopify Store Growth — Timothy Andersen | Why Zero-party Data Beats Third-party Cookies, How To Use Surveys In Customer Journey, What To Ask In Post-purchase Surveys, How To Boost Survey Response Rates (#379)

   Ecommerce Coffee Break

   Timothy Andersen discusses how to use customer surveys to collect zero-party data and boost Shopify conversions.

3. 3. EP 7: Unlock Data-Driven Marketing: Zero, First, and Third-Party Data Explained

   Send It!

   Hosts Jimmy Kim and Chase Dimond break down the different types of data and how to unlock data-driven marketing.

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