Wholesale To D2c Transition

Answer

Finlay London's founders discuss their 2017 pivot from a traditional wholesale-first model (trade shows/contacts) to a dedicated D2C strategy.

Source: Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler on eCommerce MasterPlan.

Top episodes

1. 1. Taking a D2C brand to 1,000 orders a month with Finlay London's David Lochhead and Dane Butler

   eCommerce MasterPlan

   Finlay London's founders discuss their 2017 pivot from a traditional wholesale-first model (trade shows/contacts) to a dedicated D2C strategy.

2. 2. Break Into an Established Market With These Retail Strategies

   Shopify Masters

   Original Duckhead shares how they grew by targeting retailers first and then transitioned into D2C by utilizing customer data and retail partnerships.

3. 3. Embracing the Entrepreneurial Journey with Fashion Mogul Angela Taylor George

   Firing The Man

   Fashion mogul Angela Taylor George discusses her 40-year journey, focusing on the shift from wholesale-dominated supply chains to the profitability of D2C.

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