Wholesale Marketplaces

Answer

Ken Kline discusses how VHC Brands pivoted from traditional wholesale to B2B eCommerce and marketplace strategies.

Source: When wholesale becomes marketplaces and B2B eCommerce with Ken Kline of VHC Brands on eCommerce MasterPlan.

Top episodes

1. 1. When wholesale becomes marketplaces and B2B eCommerce with Ken Kline of VHC Brands

   eCommerce MasterPlan

   Ken Kline discusses how VHC Brands pivoted from traditional wholesale to B2B eCommerce and marketplace strategies.

2. 2. Why Your $100 DTC Orders Can't Compete with $10K Wholesale Relationships

   eCommerce Fastlane

   Meghann Butcher of RepSpark explores the $5.9 trillion wholesale opportunity and how brands can connect with thousands of retailers.

3. 3. The 30-minute Wholesale Crash Course that Will Free You from Meta, Amazon and Google

   The eCommerceFuel Podcast

   Jared Mehr of Pura Vida Bracelets shares a crash course on building and scaling wholesale channels to reduce dependence on DTC ads.

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