Explores vanity SEO traffic and deep dives into website analysis tools like heatmaps and session recordings to understand user behavior and conversion.
Explores vanity SEO traffic and deep dives into website analysis tools like heatmaps and session recordings to understand user behavior and conversion.
A dedicated episode on setting up and performing website analytics correctly, featuring expert Chris Mercer from MeasurementMarketing.io.
A guide on balancing ecommerce tweaks with big shifts, focusing heavily on how to analyze user activity and site traffic when formal testing isn't possible.