Wasted Ad Spend

Answer

Brett Fish of TagHero identifies data quality and ad setup errors as the primary causes of wasted ad spend across Meta, Google, and TikTok.

Source: The Top Cause of Wasted Ad Spend on Ecommerce Conversations.

Top episodes

1. 1. The Top Cause of Wasted Ad Spend

   Ecommerce Conversations

   Brett Fish of TagHero identifies data quality and ad setup errors as the primary causes of wasted ad spend across Meta, Google, and TikTok.

2. 2. Google Is Where Your Meta Spend Goes to Die (Or Get Saved)

   The Bottom Line: Ecommerce Tactics for Profitable Growth

   An exploration of how Google Ads often hide significant waste, particularly through brand spend and structural inefficiencies that drain Meta's performance.

3. 3. "Media Buying Is Dead" Is The Biggest Lie In Ecommerce

   The Andrew Faris Podcast

   Andrew Faris discusses media buying strategies and how to use AI to eliminate wasted ad dollars, specifically focusing on customer acquisition versus retention.

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