Viral Marketing Principles

Answer

Kat Kavner of Heyday Canning discusses the specific tactical principles used to create a viral marketing campaign that differentiates a brand.

Source: What You Need To Create a Viral Marketing Campaign on Shopify Masters.

Top episodes

1. 1. What You Need To Create a Viral Marketing Campaign

   Shopify Masters

   Kat Kavner of Heyday Canning discusses the specific tactical principles used to create a viral marketing campaign that differentiates a brand.

2. 2. Bonus: How DTC Brands are Scaling Word of Mouth Marketing and Manufacturing Virality with Social Snowball's Noah Tucker

   DTC Podcast

   Noah Tucker explains how DTC brands can scale word-of-mouth and 'manufacture' virality through social snowball effects and affiliate marketing.

3. 3. Dave Rotheroe is back to talk Viral Marketing, not as difficult as you might think....

   eCommerce MasterPlan

   Dave Rotheroe, founder of Viral by Design, breaks down why viral marketing is not as difficult as it seems and identifies the key ingredients for success.

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