Nick and Ben Burgess discuss how branding and UX design principles like visual hierarchy and information architecture maximize sales and retention.
Nick and Ben Burgess discuss how branding and UX design principles like visual hierarchy and information architecture maximize sales and retention.
Claus Lauter outlines four key conversion principles and how simplifying content and layout improves the overall user experience for Shopify stores.
Matt Isherwood, author of a UX design handbook, discusses behavioral economics, information architecture, and heuristic evaluations for online shops.