Two-Way Sms Communication

Answer

Explores shifting SMS from a broadcast tool to a conversational commerce channel that prioritizes two-way interaction and replies.

Source: EP 48: The Rise of Conversational Commerce: Turning Email & SMS into Two Way Channels on Send It!.

Top episodes

1. 1. EP 48: The Rise of Conversational Commerce: Turning Email & SMS into Two Way Channels

   Send It!

   Explores shifting SMS from a broadcast tool to a conversational commerce channel that prioritizes two-way interaction and replies.

2. 2. 034: How To Launch New Channels and Identify Incremental Value In Your Ad Spend

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   Covers strategies for launching and scaling new marketing channels, including specific tactics for engaging customers through SMS and TikTok.

3. 3. E031: One month countdown to BFCM: What We're Working On Right Now To Maximise Success

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   Discusses high-performance SMS and subscription flows, offering tactical insights into successful transactional communication.

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