Discussion on AppLovin as a hot new ad channel, comparing its scalability and performance measurement to Meta ads for ecommerce brands.
Discussion on AppLovin as a hot new ad channel, comparing its scalability and performance measurement to Meta ads for ecommerce brands.
Paid social expert David Herrmann joins to discuss Meta ads, creative diversity, and testing alternative advertising channels.
A deep dive into Twitter media buying, creative diversity for reaching new audiences, and inventory management for product launches.