Tv Advertising Measurement

Answer

The hosts discuss AppLovin as a scaling alternative to Meta and touch upon TV advertising measurement strategies within creative partnerships.

Source: E038: Is AppLovin Living Up To The Hype & How We're Scaling Creative Partnerships on Marketing Operators.

Top episodes

1. 1. E038: Is AppLovin Living Up To The Hype & How We're Scaling Creative Partnerships

   Marketing Operators

   The hosts discuss AppLovin as a scaling alternative to Meta and touch upon TV advertising measurement strategies within creative partnerships.

2. 2. E057: Inside Tecovas: Reporting, Merchandising & Growing the Brand with CMO Krista Dalton

   Marketing Operators

   Tecovas CMO Krista Dalton joins to discuss reporting, data-driven expansion, and how the brand stays true to its roots while scaling across various marketing channels.

3. 3. E006: David Herrmann: Paid Media, Creative Diversity and the Channels You Should Be Testing

   Marketing Operators

   Paid media expert David Herrmann discusses creative diversity, testing new channels beyond Meta, and the current landscape of TV advertising measurement.

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