Laura Atkins explains the critical technical aspects of email deliverability, specifically comparing transactional and promotional emails to avoid blacklists and ISP blocks.
Laura Atkins explains the critical technical aspects of email deliverability, specifically comparing transactional and promotional emails to avoid blacklists and ISP blocks.
Jordan Gordon discusses fixing automation 'Frankenstein' messes and improving retention through optimized email flows and personalization.
Jimmy Kim and Chase Dimond break down the 80/20 of email revenue, focusing on optimizing essential automations and deleting underperforming flows.