Attorney Guido Laredo explains the essentials of intellectual property, focusing on how trademarks protect ecommerce brands from unauthorized use and increase business value.
Attorney Guido Laredo explains the essentials of intellectual property, focusing on how trademarks protect ecommerce brands from unauthorized use and increase business value.
Lawyer John DiGiacomo discusses understanding and defending trademarks, common mistakes made by ecommerce sellers, and leveraging Amazon Brand Registry.
IP attorney Steven Weigler joins the show to discuss trademark protection and how Amazon Brand Registry helps sellers differentiate and protect their assets.