Mirakl CEO Scott Eckert discusses the 'marketplace boom' and how big retailers are implementing third-party models to expand assortments and control quality.
Mirakl CEO Scott Eckert discusses the 'marketplace boom' and how big retailers are implementing third-party models to expand assortments and control quality.
This episode explores how brands and retailers can successfully launch and manage their own marketplaces, specifically utilizing third-party seller experiences.
Doron Kushlin explains the dominance of marketplaces in e-commerce and discusses platform strategies for brands to scale using these critical channels.