Explores how third-party apps impact Shopify site speed and conversion rates, featuring strategies to audit and optimize loading times.
Explores how third-party apps impact Shopify site speed and conversion rates, featuring strategies to audit and optimize loading times.
Discusses the impact of the decline of third-party tracking apps and cookies on ROAS and the transition to first-party data.
Covers how Apple's third-party app privacy changes (ATT) and iOS updates impact email and SMS marketing attribution and performance.