Cody and Eli discuss testing Twitter ads, fixing retention issues, and utilizing Meta's Advantage+ campaigns.
Cody and Eli discuss testing Twitter ads, fixing retention issues, and utilizing Meta's Advantage+ campaigns.
Adam Robinson joins Cody to discuss retention strategies and how brands often leave money on the table by not optimizing their existing customer data.
A deep dive into paid advertising fundamentals, setting up new ad accounts, and building out CX and retention operations.