Sustainable Marketing

Answer

A beauty brand founder explains how to market sustainable products made from food waste as luxury items while balancing profitability.

Source: The Key to Balancing Profitability & Sustainability on Shopify Masters.

Top episodes

1. 1. The Key to Balancing Profitability & Sustainability

   Shopify Masters

   A beauty brand founder explains how to market sustainable products made from food waste as luxury items while balancing profitability.

2. 2. Ep 467: Building a Mission-Led Brand: Lessons from Better Basics’ Plastic-Free Journey

   DTC Podcast

   Samantha Rayner of Better Basics discusses building a plastic-free brand and using purpose-driven marketing to scale a mission-led business.

3. 3. Should "sustainability" be your Number 1 marketing message? With Hugo & Thomas from Canopey

   eCommerce MasterPlan

   The founders of Canopey discuss the challenges of marketing sustainable products and whether sustainability should be a brand's top message.

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