Nikki Tooman, CEO of Sticky Digital, explores retention strategies focusing on creating unexpected positive consumer experiences.
Nikki Tooman, CEO of Sticky Digital, explores retention strategies focusing on creating unexpected positive consumer experiences.
Jessica Totillo Coster addresses the 'boring' nature of modern ecommerce and how to inject excitement through surprise and delight moments.
An episode dedicated to creating 'discovery moments' and standing out by using small surprises to drive significant emotional impact.