Jesse Kay discusses scaling an email and SMS list to 200,000 subscribers, focusing on automation and common engagement pitfalls.
Jesse Kay discusses scaling an email and SMS list to 200,000 subscribers, focusing on automation and common engagement pitfalls.
A deep dive into modern engagement metrics, moving beyond surface-level stats like open rates to what actually drives revenue.
Neuroscientist Daniel Brady explains how to use data science to rescue dormant subscribers and scale DTC revenue through psychological triggers.