Jimmy Kim and Chase Dimond discuss the 'new definition' of engagement and which metrics actually matter for email and SMS marketing success.
Jimmy Kim and Chase Dimond discuss the 'new definition' of engagement and which metrics actually matter for email and SMS marketing success.
Matthew Holman discusses the evolution of Shopify subscriptions, focusing on retention, reducing churn, and post-purchase engagement strategies.
Ross Kramer, CEO of Listrak, explores tactics for managing and re-engaging dormant email lists to recover lost subscriber interest.