Connor Rolain and team discuss GTM strategies for 9-figure brands, including a specific deep dive into TV content strategy and planning for the future.
Connor Rolain and team discuss GTM strategies for 9-figure brands, including a specific deep dive into TV content strategy and planning for the future.
The hosts debrief Prime Day tactics and team building while exploring TV content strategy as a growth lever for DTC brands.
Explores when and how to diversify a brand's media mix, specifically looking at channel expansion and TV content strategy.